It is worth mentioning that China has now become the largest market for the SkinCeuticals worldwide. Understanding consumers and focusing on product quality has enabled SkinCeuticals to gain a firm base in the Chinese market. In 2020, the “black swan” of the COVID 19 caused countless brands to lose, the global skin care industry market …
It is reported that the repurchase amount of FORYON exceeded 65% within 12 months and the average cost of per consumer exceeded $28.09. The cumulative sales of the Tmall flagship store in the first year of its launch exceeded $0.15 billion. Efficacy skincare has become a new trend in Chinese beauty consumption. Unlike general cosmetics …
Occupying the Market of Efficacy Skincare, FORYON Completed Series A+ Funding Read More »
The market size of China’s beauty industry is expected to exceed $77.8 billion in 2022. MEIKING is one of Chinese brands with great characteristics gained countless followers are rapidly emerging. It is worth mentioning that Alibaba founder Ma Yun also sold MEIKING lipsticks in live stream during the Double 11 – Chinese Shopping Festival- in …
Once Promoted by Ma Yun, MEIKING Downturn in Beauty Market Read More »
The reason OLAY, with a little “older”, got revival by P&G that should thank to an ingredient – niacinamide. Now when it comes to “OLAY”, many people may not have heard of it. But when it comes to its Chinese name “Yu Lan You”, then you will definitely “so it is, I know”. Almost 30 …
Once Abandoned, OLAY Successfully Transformed into A Mainstream Read More »
Insights into Chinese Beauty Industry
