Why are Color Cosmetics Brands Gradually Declining in the Chinese Market?
Recently, South Korean color cosmetics brand BBIA and Japanese color cosmetics brand Cezanne announced their cessation of operations in China. […]
December 19, 2023
Global Beauty Giants are All Divesting Underperforming Brands
Unilever has announced its agreement to sell its Elida Beauty unit to Yellow Wood Partners LLC, a private investment firm
Over 370 Counterfeit Cosmetics Online Stores Exposed in the Chinese Market
Recently, a news report from HBTV-6 (A Chinese broadcaster) has attracted industry attention. According to the report, a cosmetics online
Jiuqian Mid-platform, The “Brainiac” of Beauty Brands in China
Internal competition, uncertainty, and ever-changing trends… This is a true portrayal of the beauty industry’s development in the past two
Unilever Officially Announces to Sell More Than 20 Brands
Unilever announced that it has successfully concluded the sale of its non-core beauty and personal care unit, Elida Beauty, to US private
