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Chinese Hair Removal Device Brand Ulike Enters the U.S. High-end Department Store Chain Nordstrom

Recently, Ulike Global, a Chinese Hair Removal Device Brand, is making its foray into the U.S. beauty retail market through an exclusive partnership with Nordstrom. Known for its highly effective and long-lasting hair removal devices, Ulike has dominated the Asia-Pacific market for the past decade. With the introduction of its best-selling Sapphire Air series, Ulike now offers its advanced IPL technology to U.S. consumers both online and in-store at all 93 Nordstrom locations, starting in September 2024.

It is reported that Ulike, founded in 2013 and based in Hangzhou, China, specializes in home-use beauty and personal care devices. Ulike has achieved impressive sales figures on Amazon, with over 10,000 units sold per month for a single product, making it a leading brand in its category. In April of this year, the Ulike Air 3 laser hair removal device ranked third in sales on Amazon’s US site, with a sales volume of 27.33 million yuan.

Judith Maxfield, Head of U.S. Sales for Ulike Global, expressed excitement over this milestone, stating, “We believe U.S. consumers will appreciate the simplicity, effectiveness, and long-lasting results our devices provide compared to traditional hair removal methods.”

To celebrate its U.S. debut, Ulike will participate in 47 Nordstrom Trend Events during September and October 2024, at major flagship locations such as South Coast Plaza in California, New York’s 57th Street, King of Prussia in Pennsylvania, and Tampa, Florida. These events will give attendees a chance to explore IPL technology through hands-on demonstrations and expert consultations.

Previously, Ulike has launched its innovative products in Best Buy stores across the United States.

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