Thirty years ago, Professor Sheldon Pinnell, the founder of the high-end skincare brand SkinCeuticals, pioneered the concept of integrated skincare, a framework with theory that emphasizes the synergy between high-efficacy skincare and professional treatments.
Since officially introducing the integrated skincare concept to the Chinese market in 2012, SkinCeuticals has accelerated the convergence of skincare and medical aesthetics through industry-academia-research collaborations. Through decades of dedicated research and exploration, the brand has accumulated 28 global clinical studies on integrated skincare and developed over 10 localized practice solutions.
From a global perspective to localized innovation in China—and from Chinese advancements contributing back to the global market—SkinCeuticals is leveraging its scientific expertise to establish a new dialogue on anti-aging across East and West. Most recently, at the 23rd Aesthetic & Anti-Aging Medicine World Congress (AMWC), held in Monaco from March 27 to 29, SkinCeuticals showcased several groundbreaking academic findings that scientifically validate the synergistic effects of its products when combined with medical aesthetic treatments. Additionally, in a strategic collaboration with JD Beauty, the brand jointly released the Insights into Anti-Aging Trend White Paper, offering data-driven insights into the evolving consumer landscape in China’s anti-aging market. At the event, SkinCeuticals also exhibited its core anti-aging product portfolio, forming a comprehensive anti-aging ecosystem that integrates market insights, product development, and solution implementation, garnering significant industry attention.
(Credit: SkinCeuticals exhibition stand at AMWC)
SkinCeuticals’ presence at AMWC not only elevated China’s integrated skincare achievements to the international stage, providing professionals worldwide with a more comprehensive perspective and solutions, but also guide the high-quality development of the global medical aesthetics industry.
Taking the lead at the AMWC Monaco 2025 as the pioneer of Integrated Skincare
Founded in 2003, the AMWC is the world’s first large-scale international medical conference to place comprehensive aging management at its core theme. Its fundamental philosophy lies in integrating the dual pathways of internal health maintenance and external aesthetic interventions for anti-aging. As a benchmark academic event in the field of aesthetic medicine, the AMWC Monaco 2025 reached unprecedented heights, attracting over 15,000 participants, 300 speakers, and 900 well-known industry brands from around the world
At this prestigious academic conference, SkinCeuticals systematically presented the clinical evidence supporting China’s integrated anti-aging solutions through two dedicated brand symposiums and an Integrated Skincare Global Experts Consensus Forum, which garnered significant attention from attendees worldwide.
(Credit: SkinCeuticals exhibition stand at AMWC)
In recent years, the medical aesthetics market of China has expanded rapidly. However, since the most aesthetic procedures achieve results through an approach— “rebuilding after destroying your skin”, the demand for professional skincare during the perioperative period (pre-, intra-, and post-treatment) has drawn increasing attention.
During the SkinCeuticals Excellence Awards Integrated Skincare Case Sharing Symposium, Professor Leihong Xiang, Chair of the Dermatology Committee of the Chinese Non-Public Medical Institutions Association and a leading dermatologist at Huashan Hospital, Fudan University stated that integrated skincare has become an essential trend in China. In response to consumers’ increasingly refined needs and challenges in post-treatment recovery, integrated skincare optimizes full-cycle skin management by synergizing high-efficacy skincare and medical aesthetic treatments.
(Credit:Professor Leihong Xiang, Chair of the Dermatology Committee of the Chinese Non-Public Medical Institutions Association and a leading dermatologist at Huashan Hospital, Fudan University)
Professor Xiang also highlighted that the world’s first expert consensus on integrated skincare is developed by Chinese experts, along with in-depth clinical research and real-world practices for popular treatments. These efforts have not only built a systematic and scientific skin health management system, but also propelled China’s aesthetics and skincare industry toward greater precision, efficiency, and sustainability.
Meanwhile, four young doctors—winners of SkinCeuticals Excellence Awards ISC Case Competition—presented innovative applications of integrated skincare solutions across four scenarios including sensitive-skin restoration, skin brightening and dark spot reduction, wrinkle reduction and skin firming, and periorbital rejuvenation. Among the key highlights were the first-ever public presentation of SkinCeuticals’ integrated skincare solution on its new serum – P-TIOX, along with the integrate aesthetics solution for SkinCeuticals Collagen-III REGEN, the brand’s first-Class III medical device.
(Credit: Four young doctors—winners of SkinCeuticals Excellence Awards ISC Case Competition)
During the subsequent round table discussion, dermatology experts from China and abroad delved into critical topics including personalized treatment demands under evolving beauty trends, social media-driven public education on integrated skincare, and global technical standards for integrated skincare. By comparing integrated skincare solutions across different regions, they explored global practices and localized innovations, aiming to establish a safer, more precise, and sustainable framework for skin health management.
(Credit: Round Table: Future Trends of Integrated Skincare from Chinese and International Perspectives)
CE Ferulic Integrated Skincare Symposium further provided scientific evidence validating the CE Ferulic serum as the gold-standard companion in integrated medical aesthetic processes. SkinCeuticals invited renowned professors from China, the United States, and South Korea to conduct an in-depth discussion on the perioperative benefits of CE Ferulic serum. Professor Yan Wu from Peking University First Hospital presented findings from three China-specific clinic studies, highlighting that brightening is one of the top skincare priorities for Chinese consumers, with Intense Pulsed Light (IPL) being the most widely adopted treatment in domestic medical aesthetic treatment and provided clinical evidence demonstrating that post-treatment use of CE Ferulic serum significantly reduces pigmentation and prolongs brightening effects.
(Credit: Professor Yan Wu from Peking University First Hospital)
Professor Sabrina FABI from Cosmetic Laser Dermatology Clinic in the United States and Professor Jihee Kim from Yonsei University College of Medicine in South Korea further validated, through Non-ablative Fractional Lasers therapy and Microneedling efficacy enhancement study, that perioperative use of CE Ferulic serum maximizes treatment efficacy while minimizing side effects. Today, the scientific mechanism behind CE Ferulic serum synergy with energy-based devices has been clinically endorsed by over 10,000 medical aesthetic institutions worldwide, solidifying CE Ferulic serum’s position as the “golden synergy solution” in integrated skincare.
(Credit:Professor Sabrina FABI from Cosmetic Laser Dermatology Clinic in the United States and Professor Jihee Kim from Yonsei University College of Medicine in South Korea)
Releasing the Insights into Anti-Aging Trend White Paper in partnership together with JD Beauty
As a pioneer in the field of antioxidant skincare, SkinCeuticals has remained committed to technological innovation in antioxidation and anti-aging since entering the Chinese market, continuously developing clinically validated professional skincare solutions.
With the growing market demand for anti-aging and the evolving efficacy expectation, SkinCeuticals collaborated with its strategic partner JD Beauty at AMWC Monaco 2025 to jointly release the Insights into Anti-Aging Trend White Paper (hereinafter referred to as the white paper). This report provides a comprehensive analysis of three major structural transformations in the anti-aging market of China, further confirming that the Chinese skincare industry is entering a new era.
(Credit: Insights into Anti-Aging Trend White Paper)
According to the white paper, the China‘s anti-aging market is undergoing three major structural transformations: a younger demographic of consumers, increasing consumer sophistication in ingredient knowledge, and an unprecedented emphasis on the synergy between medical aesthetics and daily skincare.
By deeply integrating consumer behavioral data with multi-center clinical research findings, the release of the white paper establishes a three-dimensional analytical framework of “demand-research-validation”, providing theoretical support for the fusion of high-efficacy skincare and medical aesthetics. This further solidifies SkinCeuticals’ forward-looking position in the anti-aging industry.
During the Round Table: White Paper Launch and Exploration of Future Anti-Aging Trends, co-hosted by SkinCeuticals, medical experts, and JD Beauty, experts worldwide recognized integrated skincare as an emerging global anti-aging consensus. They unanimously agreed that integrating high-efficacy skincare products with medical aesthetic treatments maximizes anti-aging results, demonstrating the medical value of skincare and defining the future trends of the industry.
(Credit: Round Table: White Paper Launch and Exploration of Future Anti-Aging Trends)
Amidst the changing landscape of China’s anti-aging market, JD Beauty has been at the forefront of recognizing consumers’ demand for precisely matched anti-aging solutions. By continuously enhancing product diversity and service initiatives, and establishing an online anti-aging center, JD Beauty has become an essential strategic partner for SkinCeuticals’ growth. “As SkinCeuticals’ Global Growth Strategic Partner, JD Beauty has been the brand’s fastest-growing sales channel worldwide over the past two years,” said Zhang Li, Vice President of JD.com and President of JD Beauty, JD Retail Fashion, at the conference.
Building on profound insights into the evolution of anti-aging skincare demands toward mass-market adoption, younger demographics, and professionalized consumption, SkinCeuticals will deepen its collaboration withi JD Beauty. By grounding its approach in medical evidence, the brand aims to drive the anti-aging skincare industry towards greater precision and personalization, creating sustainable aesthetic value for consumers worldwide.
Deepening global exchange and advancing the full-cycle anti-aging portfolio
Driven by scientific research and innovation, SkinCeuticals transforms cutting-edge anti-aging concepts into tangible skincare benefits. The brand understands that authentic dermo-cosmetic advancement must materialize into systematic product solutions. At the AMWC Monaco 2025 conference, SkinCeuticals showcased its “Anti-Aging Product Portfolio”, a testament to this philosophy. Through four dermatology-grade solutions, it demonstrated its comprehensive, precision-based anti-aging system, structured around the full cycle of prevention-intervention-maintenance.
(Credit: SkinCeuticals exhibition stand at AMWC)
According to SkinCeuticals’ research, antioxidant protection is the first step in anti-aging prevention. As a global pioneer in the field of antioxidants, SkinCeuticals’ iconic CE Ferulic Serum utilizes a triple golden complex formula to boost antioxidant efficacy by up to 8 times; It also significantly inhibits post-inflammatory hyperpigmentation when combined with photoelectric treatment. The newly launched P-TIOX Peptide Serum draws inspiration from professional wrinkle-reducing procedures, incorporating two anti-wrinkle peptides that mimic clinical wrinkle-correction mechanisms to target dynamic wrinkles, reduce stubborn lines while enhancing the efficacy of in-clinic wrinkle treatments. The newly upgraded A.G.E. Interrupter Ultra features a breakthrough blend of 30% high-concentration Pro-Xylane solution and next-generation anti-glycation complex to block collagen glycation while accelerating collagen regeneration. The next-generation H.A. Intensifier Multi-glycan targets the root causes of facial volume loss by utilizing an advanced formula with deep-layer hyaluronic acid & glycosaminoglycan stimulators and protectors, ensuring plumpness and fullness from deep within the skin to the surface.
(Credit: SkinCeuticals exhibition stand at AMWC)
The integration of cosmetic skincare and medical-grade treatments is becoming the new frontier in anti-aging solutions. Leveraging its strong brand influence and addressing the growing demand for advanced anti-aging solutions, SkinCeuticals introduced its first flagship injectable aesthetic product, the SkinCeuticals Collagen-III REGEN, last year. The product has received an Innovative Class III Medical Device Certification from the China National Medical Products Administration (NMPA), marking SkinCeuticals’ strategic expansion from integrated skincare to integrated aesthetics and further strengthening its international leadership in both the skincare and medical aesthetics industries.
(Credit: SkinCeuticals recombinant humanized type Ⅲ collagen solution injection)
Through continuous investment in scientific research and an expanding product portfolio, SkinCeuticals has successfully established a comprehensive, science-backed skin management ecosystem. The integrated skincare solutions it presented at AMWC Monaco 2025 not only redefined industry standards for targeted anti-aging but also stood out as one of the most groundbreaking technological highlights of the conference.
More significantly, SkinCeuticals’ achievements exemplify L’Oréal Group’s strategic vision “In China, for China, with the world.”.
As a trailblazing brand in China’s medical aesthetics sector, SkinCeuticals leverages AMWC Monaco 2025’s premier academic platform to foster cross-regional and cross-disciplinary academic exchanges. By facilitating in-depth dialogues between Chinese aesthetic experts and global practitioners through summit discussions, case study sharing, and live technique demonstrations, not only underscored SkinCeuticals’ influence within the global medical aesthetics landscape but also introduced new cross-industry synergies for the sector’s sustainable growth.
(Credit:Dialogue with the CEO of Global Chain Institution)
During the event, SkinCeuticals organized an exclusive visit for leaders of China’s medical aesthetics institutions to Monaco’s renowned La Clinique Monte Carlo. This in-depth study tour provided Chinese professionals with firsthand exposure to the clinic’s integrated treatment applications, personalized patient care systems, and cutting-edge equipment, equipping them with invaluable insights to refine their own practices.
(Credit: SkinCeuticals organized an exclusive visit for leaders of China’s medical aesthetics institutions to Monaco’s renowned La Clinique Monte Carlo)
This cross-border exchange has effectively built a dynamic, continuously evolving knowledge ecosystem. For one thing, the systematic integration of global medical aesthetics advancements and clinical research helps Chinese practitioners stay ahead of industry trends. For another, it facilitates the global dissemination of China’s innovative integrated skincare practices, fostering a mutually beneficial academic cycle.
SkinCeuticals’ recognition at AMWC Monaco 2025 is not only a testament to its brand strength and professional expertise but also a powerful endorsement of the integrated skincare philosophy on a global scale. Through strategic collaborations with dermatology experts, medical aesthetics leaders, and JD Beauty, the brand has demonstrated its deep-rooted scientific expertise while setting a new benchmark for the future of the medical aesthetics industry.
