Updated: Dai Shan Lead Ali’s China’s E-commerce and Jiang Fan Turns into International Business
Alibaba: The company upgraded its “Diversity Governance” system and appointed Shan Dai and Jiang Fan to lead the newly established […]
China Market
China Market, Global Brands, News
More Invested in China, Clarins Beyond Expectation
More than ten years after entering China, China has become the largest market for Clarins worldwide. Benefiting from the expansion
Cosmetics are not Edible and Marketing Should Set Minimum Standards
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Another International Brand Withdraws from the Market. What Should Benefit Do?
The fact that Benefit has withdrew counters in a wide range is only a microcosm of the current changes in
Chanel Swallows Its Pride to Start Tmall Online Store for More Growth in Chinese Market
In the Chinese market, Chanel, which has been on the opposite side of the third-party e-commerce platform, seems to have turned around its decision. It have had to make changes to cater more to the preferences of Chinese Gen-Z consumers.
“Meridian” Guerlain Moved from Greenwich to China
The Chinese market has become a must-have place for luxury. Laurent Boillot, president and CEO of Guerlain France, once joked that “meridian” Guerlain had been moved from Greenwich, England, to China.
Craze in China, Armani Beauty Launches New Service
Armani’s best selling products, Lip Maestro Intense Velvet, has broken the record with sales of 17million pieces sold, millions of
32 Years Experience in Skincare Murad Is Extending Market in China
Murad opened its Tmall International overseas flagship store in July 2019. By the end of 2020, the store sale had grown 2.5 times year-on-year, with its star product “Resurgence Retinol Youth Renewal Serum” growing 700% in annual sales.
Mask With Art Experience Dr. Jart+ Widespread in Chinese Market
In the Double 11 – Chinese Shopping Festival- in 2020, Dr. Jart+ pre-sale broke $15 million for the first day ranking as the No. 1 in the imported mask category on same period.
Chantecaille May For Sale But Still Accelerating in the Chinese Market
It’s no surprise that Chantecaille paid extraordinary attention on the Chinese market. Since the pandemic, the resilience shown by the Chinese market has made it a bright spot in the earnings reports of many international beauty brands.
