Marubi specializes in eye care, and in terms of product categories, its eye products reported second-quarter operating income of 127 million yuan ($17.42 million).
Today (August 25th), Marubi Group released its semi-annual report for the year 2023. In the first half of the year, Marubi Group achieved operating revenue of 1.059 billion yuan ($145.3 million), a year-on-year increase of 29.64%. The net profit attributable to shareholders of the listed company was 131 million yuan ($17.97 million), a year-on-year increase of 11.63%; the net profit attributable to shareholders of the listed company after deducting non-recurring gains and losses was 119 million yuan, a year-on-year increase of 17.63%.
According to public information, Marubi was founded in 2002, the company focuses on eye care and biological anti-aging research. The company was ranked 97th in the Top 100 beauty companies released by WWD.
In terms of sales channels, the online channel achieved operating revenue of 845 million yuan ($115.9 million), accounting for 79.78% of the total revenue, with a year-on-year growth of 58.97%. The online direct sales, mainly through platforms like Douyin (Chinese version of TikTok), increased by 119.53% year-on-year. The offline channel achieved operating revenue of 214 million yuan ($29.35 million), a year-on-year decrease of 24.62%. Marubi stated that this was mainly due to the unstable recovery of offline consumption in the beauty industry, combined with the impact of online sales, resulting in slower-than-expected recovery of offline retail.
In terms of product categories, the second-quarter operating revenue for eye care products was 127 million yuan ($17.42 million), for skincare products was 222 million yuan ($30.45 million), and for makeup products was 156 million yuan ($21.4 million).
The financial report also revealed that Marubi’s brand on Douyin and Kuaishou experienced a high-speed year-on-year growth of 129.51% in the first half of the year. The flagship store on Tmall showed a positive growth of 28.33% year-on-year. Marubi’s “Little Red Pen” eye cream achieved a GMV (Gross Merchandise Volume) of 107 million yuan ($14.68 million), an increase of over 355% compared to the same period last year. The revenue of the PassionalLover reached 307 million yuan ($42.1 million), a year-on-year growth of 211.42%.
