Yesterday, L’Oréal USA has appointed Ali Goldstein as the new President of Acquisitions, succeeding Carol Hamilton, who is retiring after an impressive 40-year career with the company. In her new role, Goldstein will spearhead the company’s mergers and acquisitions efforts, identifying promising American beauty brands and services for potential acquisition or investment across all four of L’Oréal’s divisions: mass market, luxury, dermatological, and professional beauty.
Goldstein brings a wealth of experience to the role, having joined L’Oréal USA in 2001 and held leadership positions across several iconic brands, including L’Oréal Paris, Maybelline, and Garnier. Since 2019, she has served as U.S. president of L’Oréal Paris, where her leadership has helped drive significant growth. With a deep understanding of the American beauty market, a sharp eye for emerging trends, and a proven track record of building strong, growth-driven brands, Goldstein is poised to lead L’Oréal USA’s acquisition strategy into the future.
David Greenberg, CEO of L’Oréal USA and president of the North America Zone, expressed confidence in Goldstein’s ability to lead the company’s brand acquisition efforts, highlighting her expertise in the industry and her experience in scaling brands for success. Goldstein’s appointment marks an important step as L’Oréal USA continues to strengthen its position in the ever-evolving beauty industry.
Hamilton’s tenure in overseeing acquisitions since 2018 has been marked by strategic expansions, including the successful integration of high-profile brands like Kiehl’s, Urban Decay, and It Cosmetics.





