Today, L’Oreal released its financial report for the first nine months of the year, with sales reaching €32.40 billion, marking a 6% increase compared to the previous year.
As for specific divisions, The Professional Products Division recorded a robust growth of 5.8% like-for-like and 4.8% reported. This success was driven by an effective omnichannel strategy that emphasized both e-commerce and selective distribution. The division outperformed the global professional market, with significant contributions from all regions.
Notably, North Asia, especially China, and emerging markets such as the GCC, Brazil, and Mexico showcased remarkable growth. The haircare segment was particularly dynamic, propelled by successful product launches from Kérastase, including the new Première and Elixir Ultime, alongside L’Oréal Professionnel’s Absolute Repair Molecular line. In hair color, established favorites like Redken’s Shades EQ and L’Oréal Professionnel’s iNOA maintained strong performance.
The Consumer Products Division also experienced solid growth, achieving a 6.4% increase like-for-like and 5.3% reported. This growth was driven by a combination of positive volume increases, favorable pricing, and a refined product mix that helped the division attract new consumers globally. Europe emerged as a strong growth driver, complemented by the expansion of key emerging markets like Brazil, Mexico, and India. However, challenges remained in China, where the demand for mass-market brands, including L’Oréal Paris, faced headwinds.
All product categories within the Consumer Products Division saw growth, with haircare leading the way. L’Oréal Paris Elvive benefited from the successful introduction of Glycolic Gloss, while the makeup segment gained traction with innovations such as L’Oréal Paris Panorama mascara and new offerings from NYX Professional Makeup and Maybelline New York in Southeast Asia. Skincare continued to thrive, with Garnier’s Vitamin C Daily UV fluids and L’Oréal Paris’s Bright Reveal line contributing significantly.
The L’Oréal Luxe Division also maintained its strong trajectory, with a 3.4% increase like-for-like and 5.3% reported. The division continued to excel in both North America and emerging markets, where it achieved double-digit growth. In Europe, despite a competitive environment, the division remained dynamic, outperforming the market. The fragrance sector, a standout category, saw continued success from brands like Yves Saint Laurent, Valentino, and Prada, reinforcing L’Oréal’s position as the leading player in the fragrance market.
In the Dermatological Beauty segment, impressive growth of 11.3% like-for-like and 9.8% reported was driven by brands like La Roche-Posay and CeraVe. La Roche-Posay’s Mela B3 launch addressed pigmentation issues effectively, while CeraVe’s sales expanded rapidly, especially outside the U.S. The division continued to outperform a slowing dermocosmetics market, despite challenges like unfavorable weather impacting the sun care segment.
Regionally, L’Oréal reported strong performance across Europe, with a 9.3% increase like-for-like, fueled by double-digit growth in key markets such as Spain, the UK, and Germany. In North America, sales grew by 6.9% like-for-like, buoyed by the ongoing expansion of distribution channels and successful product launches.
In Asia-Pacific, particularly in mainland China, the beauty market faced difficulties, resulting in a slight decline in sales. Nonetheless, L’Oréal Luxe continued to gain market share in selective channels, while the Professional Products and Dermatological Beauty divisions outperformed their respective markets.
