Lubrizol, a global specialty chemicals company, and PROYA Cosmetics Co., Ltd., a leading cosmetics company in China, have taken their strategic partnership to new heights through the signing of a Memorandum of Understanding (MOU). This agreement builds upon their 20-year relationship and aims to leverage their respective strengths to accelerate the innovation of market-oriented beauty products, thus driving sustainable growth for both organizations and the beauty industry as a whole.
PROYA is dedicated to research and development, manufacturing, and commercialization of a wide range of beauty products, including skincare, make-up, body & hair care, and high-efficacy skincare solutions. By combining PROYA’s expertise in these areas with Lubrizol’s strong capabilities in formulation design, technology, and application, the expanded strategic collaboration is poised to bring mutual benefits to both companies.
Yameng Hou, Deputy General Manager of PROYA, expressed the company’s commitment to collaborating with global industry leaders to remain at the forefront of innovation and provide customers with unparalleled experiences. Hou emphasized the long-standing reliance on Lubrizol’s scientific expertise and quality ingredients since PROYA’s inception, and the company looks forward to continuing to offer consumers cutting-edge solutions by drawing upon the expertise of both organizations.
Henry Liu, APAC Vice President of Lubrizol, highlighted the company’s close collaboration with like-minded partners to deliver sustainable solutions and breakthrough innovations that improve well-being and enhance modern life. Liu expressed excitement about fulfilling that purpose alongside PROYA. He noted the successful collaboration between the two companies over the past two decades, which has led to improved consumer beauty experiences and enabled new innovations that meet the evolving trends and needs of China’s dynamic cosmetic industry.
