Shiseido said the partnership will be dedicated to the development and mass production of raw materials for cosmetics and cosmetic packaging, accelerating resource-cycling-based manufacturing.
Today (July 11), Shiseido announced on its official website that it has invested in biotechnology company CHITOSE Group-led MATSURI project* and signed a strategic cooperation agreement, which aims to build a business model of resource recycling using algae.
According to Shiseido, it invested 1 billion yen ($7.1 million) in CHITOSE Group, the company responsible for the “MATSURI” project, to establish a new sustainable industry based on algae, and signed a strategic cooperation agreement centered on research and development.
The “MATSURI” project is said to be an algae-based sustainable industry project that promotes the research and development and large-scale production of a variety of algae applications, thereby promoting algae-based daily products to society as a whole.
According to Shiseido, the two companies will maximize the potential of “algae” to build an environmentally friendly recycling model without depleting resources, and work together to accelerate resource-cycling-based manufacturing, in order to develop and mass-produce raw materials for cosmetic products and cosmetic packaging made of algae, as well as to develop raw materials that can be used in the food industry in the future.
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