Haus Labs by Lady Gaga, a brand focused on clean artistry and driven by innovative technology called HausTech, is expanding its presence exclusively with Sephora across Europe in 12 countries. This expansion comes after a successful launch in the UK last year, bringing the brand’s availability to a total of 15 countries globally.
The beauty brand will be accessible both in physical stores and online across several European countries including France, Italy, Spain, Portugal, Sweden, Denmark, and Germany. Moreover, online availability will expand to Switzerland, Greece, Romania, Poland, and the Czech Republic.
Customers can expect the full range of 125 products featuring innovative skincare technologies across nine categories in color and complexion.
Highlighted among the offerings is the Triclone Skin Tech Foundation, a highly popular and award-winning foundation containing over 20 skincare ingredients like Fermented Arnica, offered in 51 shades. Additionally, customers can find the Triclone Skin Tech Hydrating and Depuffing Concealer, Bio-Radiant Gel-Powder Highlighter, and PhD Hybrid Nourishing Lip Oil.
“Europe is a critical milestone for Haus Labs By Lady Gaga. We are honored to be exclusive with the global retail powerhouse, Sephora,” said Ben Jones, CEO of Haus Labs By Lady Gaga.
Sylvie Moreau, president of Sephora Europe and the Middle East added, “After the successful launch in Sephora UK, we are very excited to launch Haus Labs By Lady Gaga in our European market! At Sephora, we are constantly looking for innovative brands to bring to our customers. We are confident they will be thrilled to discover the creative and inspiring world of Haus Labs By Lady Gaga and thrilled to experience the brand’s game-changing formulas.”
