Yesterday, 111Skin, the London-based skin care brand founded by plastic and reconstructive surgeon Dr. Yannis Alexandrides, has secured a significant minority investment from SKKY Partners, the private equity firm co-founded by Kim Kardashian and Jay Sammons.
The partnership with SKKY Partners aims to bolster 111Skin’s direct-to-consumer business while enabling the brand to expand its presence in key markets such as North America and Asia, where it has already experienced substantial growth.
Launched in 2012, 111Skin leverages Dr. Alexandrides’ expertise from his renowned 111 Harley Street Clinic. The company remains under the leadership of its co-founders, Dr. Yannis Alexandrides and Eva Alexandrides, who will retain majority ownership, alongside CEO Vanessa Goddevrind.
Expressing enthusiasm for the partnership, Dr. Yannis and Eva Alexandrides said, “We are excited to join forces with visionary partners that will help us write the future success story of our brand. The SKKY Partners team has tremendous experience working with distinctive, growth-oriented brands.”
David Brisske, Managing Director of SKKY Partners, praised the brand’s achievements, stating, “Eva, Yannis, Vanessa, and the 111Skin team have created and nurtured a coveted brand with world-class products and a loyal customer base, which fits perfectly with SKKY’s strategy. 111Skin has a strong foundation and significant ongoing potential, and we are honoured to partner with the founders and leadership for the next phase of growth.”
